How “sharable” are you? If you happen to catch the attention of a blogger, or a journalist, or even just someone who loves your work and wants to tell others about it, how easy do you make it for them to do so? With the advent of blogging and social networking, making it easy for others to talk about your work can help get the word about you out. How do you make yourself more sharable? Here’s a few tips:

  • Provide some easily accessible images of your work. If someone wants to blog about you, they’ll naturally want to include a couple of images. If you lock your images down, only provide teeny images of your work, or otherwise make getting an image a big hassle…a blogger is less likely to bother. If you’re worried about copyright, you can include a watermark of your copyright in your image.

  • Make sharing easier by providing links to popular social networking sites and tools like Facebook, Twitter, StumbleUpon, and others so that people can easily click a few buttons to share your information with their networks. If you have a blog you can use Feedburner’s FeedFlare or you can use the AddThis or the Share This service on both your regular websites or your blogs.

  • Provide easily accessible information about yourself as well as an image as a couple of images of yourself. Pictures of you, your studio, and you actively working in your studio are always useful to bloggers and journalists.

  • Make use of media sharing sites like Flickr and Picassa for photos and YouTube for videos. Upload pictures and videos that you want to share with people and encourage people to pass them around.

  • Create press room on your website or blog. Here is were you can put images of your artwork, yourself, your studio, your bio, and information about your company all in one place. Public relations expert Joan Stewart discusses what to put in your online press room and how with Ariane Goodwin in their CD How Artists Can Sell More Artwork from Online & Offline Publicity. If you get the chance, check it out.